I'm a Principal Designer currently living in Austin, TX. By bringing creativity and innovation to life through design, I thrive on collaboration and navigating complex challenges.
When I'm not advocating for user experience and cross-functional teamwork, you'll find me biking, rock climbing, or diving into a new board game. A natural tinkerer, I’m always exploring new technologies and crafting impactful solutions.
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My career began in branding, working with international clients to develop cohesive materials for global use. I later transitioned into marketing design, where I focused on creating effective strategies for customer acquisition and retention through various multi-media channels.
As I moved into the tech industry, I honed my skills in designing software interfaces, and creating empathetic design strategies. I am now the Principal Designer for a large-scale bitcoin mining company. My approach to design has always been rooted in user experience, leveraging data and feedback to create effective solutions across all mediums.
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